We’re here to solve communication problems between media partners.

 
 
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We help media agencies and sellers buy, sell, and partner more effectively—by letting them take control of the data that guides their interactions. Our reporting and collaboration tools dramatically cut down on the time and resources it takes to understand where campaigns stand—from order to invoice.

The result: airings records stop being bottlenecks, and start being the source of business insight they should be.

 
 
 

Leadership

 
 

Robert DeGennaro CEO / President / Founder

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Robert works with the entire PM360 Team to ensure we have all the tools needed for success. He is a strong believer in putting the right people on the bus, encouraging them to succeed and “getting out of their way”, as he often says. Robert is also Board Chair of PremiumMedia360 and is responsible for communicating with our investors. Robert was the founder of Continental Marketing Inc. in 1980, at the age of 24. CMI is an international sales, marketing, and product development company in the consumer products industry, with offices throughout North America and sales topping $1B. In the late 1990s, Robert was a Co-Founder, Investor, and Board Member of Unicru, the first HR Software Company to automate the hiring process for employees in the hourly workspace. Robert was a co-founder of Labtec Enterprises, a computer speaker manufacturer in the mid-1990s. In his spare time, Robert enjoys hiking in the mountains, skiing, and is an avid bike rider. He is passionate about the arts and currently sits on the Board of The Argyros Theater. Robert attended Portland State University and Harvard Business School OPM.

 
 

Michelle Clayton Chief Client Officer

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As a Strategic Account Management leader within the advertising technology sector, Michelle has 20+ years experience managing client relationships with top 10 global ad agencies such as Publicis, IPG, Havas, and Dentsu Aegis. During her 18 years at Mediaocean, she managed several Client Services teams for their largest agency clients. She and her teams were responsible for managing the overall health and retention of accounts, collaborating with C-suite to mid-level management clients on strategic account plans and coordinating across departments for successful execution. Michelle has an in-depth knowledge of both digital and traditional media and works consultatively with clients to drive adoption of software solution.

 

Ann Weiser Chief People Officer

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An accomplished and highly experienced global business leader, Ann Weiser’s career spans more than four decades, with roles in human resources, business integration, organizational transformation and talent development. The common thread throughout her career has been helping leaders and organizations successfully navigate cultural and strategic change. Fueled by her passion for developing successful leaders, Ann served on the faculty of the Darla Moore School of Business at the University of South Carolina for five years. During this time, she established Weiser Works, a Human Resources consulting practice dedicated to business improvement through people engagement. Ann serves on the board of Alex’s Lemonade Stand Foundation.

 

Sam Bhaumik Vice President, Software Engineering

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As Vice President of Software Engineering, Sam capitalizes on his extensive experience with delivering ad sales and content data from global media companies across digital, linear, advanced TV and other channels. Throughout his career, he has created next-generation products for the advertising media sales systems of many leading Cable and Broadcast Networks. Prior to joining PremiumMedia360, Bhaumik was VP, Product Management for SintecMedia (now Operative). Prior to Operative, Sam served as Director of Product Manager at Broadway Systems, a major provider of traffic and billing and advertising management software for national cable networks. He holds B.A. and Masters degrees in Engineering, and a Ph.D. degree in Engineering from the Stevens Institute of Technology.

 

Michael Zablocki Vice President of Sales, Sell Side Solutions

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Mike has a proven track record of driving software sales in the media industry, with over twenty-five years of business experience selling multi-platform ad sales and traffic system solutions to large media companies. Most recently, Mike was VP Sales for BroadView Software. He began his career at NBC in the TV Network, TV Stations and Radio divisions, and has worked for ad tech companies Nesbit Systems, Invision, Edge Technology, and Channel Media Solutions. Mike holds a BA in Accounting and MBA in Finance. He resides in New Jersey with his wife and has three children. A musician at heart, in his spare time plays the piano and guitar.

 

Julie Giammattei Vice President, Strategic Account Director, Client Services

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Julie has over 20 years of experience in the advertising technology sector and specializes in client relationship management and driving implementations that solve complex business issues. During her 20 years at Mediaocean, she managed the client service team that oversaw all of the broadcaster business, including ABC, CBS, Fox, Katz Television Group, NBCUniversal, and Univision. During her tenure, she orchestrated and executed over 25 large, nationwide client implementations and rolled out new software to over 1,400 U.S. television stations. Julie has an in-depth knowledge of sales order management systems and collaborates with clients across finance, media, sales, executive and technology departments to find the right solution to reduce operational overhead and increase productivity.

 

Massuad Bobby Vice President, Accounting & Finance

Massuad is a results-driven finance professional with over 10 years of experience in Accounting and Finance. In recent years, he has specialized in the advertising technology industry working with growth stage companies to achieve sustainable organizational success. He has a proven track record of streamlining financial operations, optimizing resource allocation, and aligning sound financial decision-making with business objectives. Massuad holds BS and MBA degrees in Accounting and is a licensed CPA in the State of New York.  

 

Stephanie Helsley Senior Vice President, Business Optimization

Over the last 20+s years, Stephanie’s passion has not changed: deliver the best client experience while ensuring the highest execution standards.  Her unique skill set honed through multiple areas of the broadcasting industry allows her to work collaboratively across organizations to drive success.  As a Program Manager, she drove highly complex, large-budget,  cross-functional projects through the utilization of her unique-problem solving skills acquired throughout her broadcasting career. As an Account Manager, she provided unparalleled customer service to over 30+ broadcast groups.  Her role as Corporate Director of Traffic allowed her to develop and coach a team of individuals, in turn leading to increased revenue growth for the television stations being supported.  Her leadership skills have allowed her to build strong rapport with colleagues, external partners and decision-makers, creating and strengthening partnerships.


Board of Directors

 

Robert DeGennaro CEO / President / Founder

Adam Dornbusch Board Member, Founder and CEO of EnTribe. Entertainment Council Board of Directors, CEA. Board Member, Vidlet and former Board Member Adrise (Tubi)

Timothy Mott Board Member, Co-Founder Electronic Arts, Co-Founder Audible, Co-Founder Macromedia,
CEO Mott Ventures

Zahoor Ahmed Board Member, CFO Hedreen Holdings, Inc

Mathilde Sanson MBA NYU Stern School of Business, Chief Client Officer Kyriba Inc., Business Development Director, Avanade Inc., Client Service Director/ Managing Director, Donovan Data Systems Ltd, Founding Board Member and Technology Co-Chair, Impact100 NYC

David Courtney TiVo, Board Member and CFO, President/COO Adify, CEO JiWire, Inc., GP/COO CrossLink Capital, Goldman, Sachs & Co, VP Investment Banking / High Technology Group.  Prior Board Member: Trident Microsystems, Great Plains Software, Silicon Image

 

Locations

 

New York City
530 Seventh Ave
Floor M-1
New York, NY 10018

Seattle
303 E Pike
Suite 503
Seattle, WA 98122

 
 
 
 
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Contact us